#Mightybell: The Best Home for Your Niche Community

Mightybell is the latest product for “identity networks” from the community-minded brain of entrepreneur Gina Bianchini. Mightybell provides a blank canvas for “community entrepreneurs” to quickly and simply create a space for a network of people who share a common interest or identity to meet each other, break the ice and build relationships. There, they can nourish the intimacy of a small community, on a large — even global — scale, so they and their peers “can learn faster and make better decisions” in any specialty, profession, interest, cause, discipline, identity, life stage, diagnosis or passion.


“We’re passionate about unlocking a new breed of community entrepreneurs bringing together people who wouldn’t otherwise meet around the things that are most important to them.” — Gina Bianchini


What do 26,000 craft hairdressers have in common?  They come together in their own “identity” network called Hairbrained, powered by Mightybell, on their own native mobile and web apps. Other examples of a Mightybell identity network are Beyond Type 1 and GENDR. These identity networks are literally changing lives for the better by providing crucially needed community connection and support.

The platform comes in four monthly commitment levels from free to enterprise.  Long gone are the days of the uni-dimensional forum! Imagine having what feels like a custom app without a huge investment or programming skills. Mightybell is making this easy, people!!

A Mightybell network helps you connect with other individuals with similar interests, ask questions to real people with real answers, and encourages you to meet community members near you. I have a few ideas for communities I’d love to build on Mightybell. Build yours too — and invite me!


I’ve had the pleasure of photographing Gina and the Mightybell team over the last several years.  With a focus on community creation, it is no wonder they’re such great group of people.  It’s always a pleasure to meet new members of the team at their offices in Palo Alto.

Thank you, Gina, for being such an inspiration. Congratulations on the success and growth of Mightybell; I’m excited to watch the platform continue to bring people together effortlessly.  This is the best of tech; empowering human connections and literally transforming lives.  Well done.

– Nancy

877-881-7221 | nancyrothstein.comnancy@nancyrothstein.com

Professional Portraits And a Mini-Interview with Todd Wilms, VP of Digital at Neustar

Todd WilmsMeet Todd Wilms, the new VP of Digital at Neustar!  As a social media leader and brand evangelist, Todd was the perfect client; he knows his brand and had a clear idea of what he wanted to convey.  Todd’s relaxed, personable nature really comes through, and that was one of our main goals.

Our photo shoot was awesome, in large part because Todd is one of those people who makes you feel like you’ve been friends for years.  We spent a half day roaming the Neustar San Francisco offices to find cool backgrounds, and we found plenty.  They’ve done an amazing job with the interior design.  I love the booths (above) among many other interesting touches in their decor.  I did resist photographing him in front of the Etch-a-Sketch display (yep, this is San Francisco.  But I didn’t see any bean bags, the sure sign that you’re in a startup.)  After working with Todd, I thought he would be the perfect person to start my mini-interview series on the blog. Todd Wilms, has often written for Forbes as one of their chief contributors, is a great keynote speaker as well as frequent guest lecturer on topics of leadership in digital, business and social. Check out his LinkedIn post “The Best Commencement Speech Never Delivered” which offers some timeless advice delivered with enough humor to keep you reading; love it.

Needless to say, he’s got a busy professional schedule, so we caught up via email as he was sitting on a plane, where he graciously responded to my request for a light hearted mini-interview. I just knew his answers would be interesting and leave you smiling. So, here goes…



Where were you born? Cleveland Ohio. The river there wouldn’t burn for another 8 years.

What is your favorite thing to cook? Ratatouille. Love autumn vegetables when the air gets cool and prepping a great stew all day for a warm meal that night. Add some French bread. Yum!

Funniest thing your kids did lately? Oh that is easy. Naked dance time singing Britney.

What do you love about marketing? I love marketing. I love helping consumers find brands; helping them find that thing they want, need or desire to make their lives better.

Fill in the blank. Happiness is…a warm gun. Sorry, but grew up on the Beatles.

My 5 year goal? To be 3 years older.

My ambition? World’s tallest man.

My heroes? Thomas Aquinas, Aristotle, and Luther. Lex Luther.

My greatest attribute? My humility. I am awesome at my humility.


Find Todd: LinkedIn | Twitter

877-881-7221 | nancyrothstein.comnancy@nancyrothstein.com